Here at CUnet, we love data – and luckily for us, we have access to a lot of it.  In fact, our industry-leading enrollment marketing automation platform will process and analyze millions of higher education inquiries in 2011, providing us with a unique view into the industry at large.

With all of this data at our fingertips, along with our amazing team of industry experts, we have a lot of knowledge in-house.  With that in mind, we’ve launched our first e-Newsletter for Higher Education Marketing. In each issue, we’ll share industry insights and explore best practices. From custom survey research to featured articles and executive Q&As, our newsletter aims to provide up-to-date insights and data on the issues that matter most to marketers in higher education.

This month, in our Market Insights, we share the results of the 2011 Higher Education Marketing Survey, conducted in partnership with LeadsCouncil. We also explore five key strategies schools can use to improve their SEO in light of recent changes to Google, and we look at how a social media management system can make the confusing world of social media a little simpler to manage and leverage. You can view our first issue, and sign up to receive future issues, here: http://www.cunet.com/cunet-news/newsletters.aspx

About Victoria Badgley

As the Director of Corporate Marketing at CUnet, Victoria is responsible for developing marketing strategies to extend CUnet’s overall brand awareness while supporting sales. She manages the day-to-day execution of all corporate marketing & communications, including web and social media, content marketing, events, and direct marketing. When she's not at the office, you can usually find Victoria spending time with family (usually chasing after one of her kids).

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Tags: best practices, CUnet, higher education, industry insight, marketing, newsletter

This entry was posted on Friday, May 13th, 2011 at 9:30 am and is filed under CUnet. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.